When businesses think about printed materials, they often picture business cards, brochures, or signs. But custom shirts are one promotional product that gets more visibility, more longevity, and more ROI than almost anything else: Custom shirts. (Screen printed. Embroidered. Branded. Uniforms. You name it.) Whether you’re outfitting your team, promoting an event, or elevating your

Flyers are still one of the simplest, most effective ways to spread the word about your business or event. Even in a digital world, a good flyer can travel fast—on bulletin boards, in break rooms, at community centers, and through quick snapshots on people’s phones. But like any marketing tool, flyers work best when they’re

Whether you’re launching a new HVAC company or growing an established one, expanding your customer base is always a top priority. The HVAC industry is highly competitive, and customers expect faster service, transparent pricing, and modern communication. That’s why strategic marketing is essential, and high-quality HVAC printing remains one of the most effective ways to

Printed Gifts That Make a Lasting Impression Thoughtful, Custom Ideas for Staff and Customers from The Print Authority When it comes to showing appreciation—whether for your hardworking staff, loyal customers, or supportive business partners—thoughtful gifts go a long way. The best gifts are the ones that feel personal, useful, and reflect your company’s brand and

Build Trust with Every Handshake or High Five For BNI members, every introduction is an opportunity. Whether you’re welcoming a guest to your chapter, meeting a referral partner for the first time, or presenting your business at a networking event, that first impression matters more than you might think. Networking success depends not only on

Minimizing spend is always important. If you’re looking for an easy way to cut down on costs, affordable printing services help you get the most for your money.  Fortunately, luxurious printing doesn’t have to cost an arm and a leg—it just takes working with a print partner who understands the ins and outs of printing. 

The debate in the printing world has remained the same for years now. Digital printing or digital offset printing — which do you prefer for your printing projects? It is no surprise that this is a hotly contested topic, since both forms of printing offer distinct advantages and disadvantages that make for a tough choice.

In this day and age, incorporating environmentally friendly practices into our everyday lives is more important than ever before. Sustainable print-on-demand is a simple and cost-effective strategy that helps us take care of the planet while also making sense from a business standpoint.  Understanding the goals and techniques involved in print-on-demand can help you decide

Did you know that the National Association of Realtors estimates that home prices will only increase by 2.6% in 2024? Now is the perfect time to prepare your real estate marketing materials so that you can make the best of this market.  Real estate marketing consists of a wide range of products and strategies, including

As a nonprofit, your mission is to make the world a better place. In order to reach your target groups and make a difference, it’s important to reach as wide an audience as possible in a cost-effective way. This is where outsourced printing enters the picture.  Outsourcing your printing is a simple and affordable print